HOTELS & RESORTS WORLDWIDE, INC. OPENS VACATION
AT PGA VILLAGE
FL -- Starwood Hotels & Resorts Worldwide, Inc.
(NYSE: HOT) recently celebrated the grand opening of its newest
golf-oriented vacation ownership resort, the PGA Vacation Resort
in Port St. Lucie, Florida. Developed
by Starwood’s vacation ownership subsidiary, Vistana, Inc., the
resort is the company’s sixth vacation ownership resort in Florida
and its first with The PGA of America
PGA Vacation Resort is an integral part of PGA Village which offers
world-class golf on three acclaimed courses and professional instruction
at the new PGA Learning Center. The first phase includes 30 one
and two bedroom luxuriously furnished villas, pool complex and
cabana. Upon build out, the resort will have 387 villas.
are excited to extend our portfolio of vacation ownership properties
at golf resorts. Vacation
ownership is a popular way for families to purchase vacation time
at a resort and return year after year.
We believe that this concept will be very successful at
PGA Village as it is one of the finest golf destinations in the
country,” said Raymond L. “Rip” Gellein, Jr., chairman and co-chief
executive officer of Vistana, Inc.
along the I-95 corridor within a two-hour drive of Florida’s major
markets including Miami, Orlando and Tampa/St. Petersburg, the
PGA Vacation Resort is well positioned to attract both in state
and out of state visitors. In addition to providing accommodations on
a vacation ownership basis, the resort also offers nightly rentals
and packages. Each villa features a fully equipped kitchen,
washer and dryer, a television in each bedroom and living room,
stereo and CD player. The
spacious villas provide ample room for families to relax and enjoy
views of the golf course and PGA Learning Centerä.
are extremely excited to be a part of PGA Villageä and to be associated with The PGA of Americaä. Vacation ownership is becoming
a popular alternative to a second home and destinations such as
PGA Villageä are perfect for this type of development.
The incredible growth of golf and this unique facility
is a winning combination,” continued Gellein.
PGA Vacation Resort is Starwood’s second golf-oriented vacation
ownership property. The
first, Vistana Resort at World Golf Village, in St. Augustine,
Florida, opened in 1998.
demographics of golfers closely resembles that of timeshare owners. They tend to be better educated, have higher
incomes and enjoy travel. Most
importantly, industry studies have found that golf is one of the
highest rated activities for timeshare owners,” continued Gellein.
PGA Vacation Resort is the ideal solution for those avid golfers
looking for a place to come year-after-year to play at some of
the best courses in the country and practice at a facility unlike
any in the country. Our
villas are perfect for families, couples traveling together or
your golfing friends looking to tune up their game,” said Gellein.
& Resorts Worldwide, Inc., (NYSE: HOT) through its St.Regis,
Luxury Collection, Westin, Sheraton, Four Points and W brands, is
one of the leading hotel and leisure companies in the world with
more than 700 hotels in 80 countries and 120,000 employees at its
owned and managed properties. In October 1999, Starwood Hotels &
Resorts Worldwide, Inc. acquired Vistana, Inc. a leading developer
and operator of timeshare resorts. Headquartered in Orlando, Florida, Vistana,
operates eleven vacation ownership resorts: five in Florida; two
in Colorado; one in South Carolina; one in the U.S. Virgin Islands
and two in Arizona. Resorts in the development stage include Harborside
Resort at Atlantis on Paradise Island in the Bahamas, Sheraton’s
Mountain Vista in Avon, Colorado and Sheraton’s Bella Florida in